Fleets Migrate towards Remote Communication

The COVID-19 pandemic certainly changed 2020, the trucking industry is no exception. Over the past 10 months, commercial fleets have shifted gears in the way they are communicating to stay connected in a socially distant world.

In Kansas City, Missouri, American Central Transport (ACT), which operates in the central Midwest and Southeast, had a weekly hotline for drivers to call and listen for updates as a way for drivers to stay informed. However, problems occurred when drivers missed the weekly recordings which caused delays and miss communication. Since the impact of COVID-19, ACT has made a variety
of improvements to communicate effectively with the 300 drivers they employ. The company created podcasts called, “The voices of trucking” that covers a variety of specific topics related to their company that drivers can access at any time.

During the pandemic, information was being changed frequently which added pressure on large fleets to constantly keep their drivers informed. In order to keep drivers updated with information as quickly as possible, many companies have turned to Zoom, Teams, podcasts, social media, and other online platforms to stay connected.

Many companies discovered in 2020 that we can perform our jobs at the same time from different locations and still be connected. Truck drivers still deliver merchandise across the country as they always have, but the pandemic initiated a variety of advances in communications, and new systems designed to reduce face to face contact and paper document exchanges which resulted in increased efficiency and speed getting products to the right place.



Written by:

As Director of Marketing for Guttman Holdings, I lead our advertising, digital marketing, branding, and public relations strategies, and share my expertise to communicate key messaging to all our stakeholders. With my diversified leadership background, I also drive innovation and cutting-edge business practice and results, to generate interest in Guttman Energy, Guttman Renewables, and Source One service offerings.

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